FULL     ADVERTISING FEE     CON·TROL AND     MANAGEMENT   Turn what used to be an expense into a new profit center. Through  advertising fees, TicketGuardian can become a profit center in addition to the immediate ROI from the increase of conversions and sales, and decrease in losses from refunds and chargebacks. You keep your original profits versus reimbursing your attendees through refunds requests, as the majority of your refunds wouldbe paid out as claims back to your consumers, leaving your money in your pocket.